Some Last-Minute Prime Day Amazon Advertising Ideas

Amazon announced Prime Day begins midnight July 15th for 48 hours

With this date coming fast, we'd like to share some quick hits on Amazon advertising best practices, workflows, and few advanced strategies. Thanks to our good friends at Teikametrics...

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5 Prep Tips To Crush It On Amazon Prime Day

Amazon Prime Day is Coming Mid July – Ready or Not!

For 2019, the actual date hasn't been set yet. But last year, it was Amazon's second biggest shopping day. For gourmet brands, a "doable" Prime Day plan – and then learning from it, can really give...

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Just Win the Amazon Buy Box Baby!

Check out this Buy Box below...

Look to the right of your main product image on one of your Amazon product pages. This is the Buy Box. After the words In Stockis the Sold by your company's name? If not, you're losing sales and losing money to other...

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Is Your Amazon Store Your Company's Best Spokesperson?

How to Make Your Amazon Store a 24/7 Salesperson

Last month at Expo West, like thousands of others, I snagged some awesome samples from the nicest, most articulate, quick-smart, industry-informed, trend-aware, nutritionally-savvy and brand-engaged...

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Sparking Your 2019 Amazon Strategy

Natural Products Expo West just e-mailed me.

It said “get ready to find your spark.” Well this year I anticipate it’ll be more wildfire than spark. When I attended Expo West last year, Navigating Amazon was the second biggest challenge of...

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3 Keys To Mega Marketability on Amazon

Amazon commands 50% market share of e-commerce.

It's only going to grow. As their footprint has expanded into brick-and-mortar with its purchase of Whole Foods, the lines between online and brick-and-mortar sales and marketing strategy can get blurry. 

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4 Pillars to a Successful Amazon Storefront

Has your Amazon store hit $20k/month consistently? 

Do your products have at least 50 reviews? Earlier this year at Expo West's State-of-the-Industry seminar, this slide caught my eye. We believe navigating the planet's largest online retailer should...

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4 Keys to Improve Web Inbound Sales Conversion for Brands

Create more web engagement & conversion.

Implement these essential online inbound sales strategies. As a content marketing agency, we've found that implementing the following four key inbound sales website strategies can help shift the needle toward...

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5 Ways to Boost Amazon Sales & Ranking

Here are some strategic Amazon planning ideas.

If implemented, you'll make a positive branding impact and grow incremental sales. When I launched our line of specialty boxed chocolates on Amazon years ago while working as a Marketing Director for a...

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Writing a "How to" Simple Blog Post

Blogging can be an effective online strategy.

Your “how to” blog post should teach the reader how to do something by breaking it down into a series of steps. Begin your blog post by explaining what problem you are going to solve through your...

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